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	<title>Deep Jive Interests &#187; Caroline McCarthy</title>
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		<title>Teens Not Twittering? Absolutely.  Here&#8217;s the Evidence.</title>
		<link>http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/</link>
		<comments>http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/#comments</comments>
		<pubDate>Tue, 14 Jul 2009 02:13:55 +0000</pubDate>
		<dc:creator>Tony Hung</dc:creator>
				<category><![CDATA[Lifestreaming]]></category>
		<category><![CDATA[Ben Parr]]></category>
		<category><![CDATA[Caroline McCarthy]]></category>
		<category><![CDATA[CNet]]></category>
		<category><![CDATA[participatory media network]]></category>
		<category><![CDATA[Teens on Twitter]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.deepjiveinterests.com/?p=1577</guid>
		<description><![CDATA[No, I didn&#8217;t conduct the research myself, but as astutely pointed out by Ben Parr, the recent report commissioned by Morgan Stanley regarding one teen (and his friend&#8217;s) internet / technology related activities may seem the sweeping generalizations of a (&#8230;)</p><p><a href="http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/">Read the rest of this entry &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<p>No, I didn&#8217;t conduct<a href="http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=aG2UIb23pNQ0" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.bloomberg.com');" target="_blank"> the research </a>myself, but as <a href="http://mashable.com/2009/07/13/twitter-teenager-morgan/" onclick="javascript:pageTracker._trackPageview('/outbound/article/mashable.com');" target="_blank">astutely pointed out by Ben Parr</a>, the recent report commissioned by Morgan Stanley regarding one teen (and his friend&#8217;s) internet / technology related activities may seem the sweeping generalizations of a small group of individuals &#8230; but they do have some roots in evidence.</p>
<p>Well, that bit about teens not twittering anyway.  Earlier last month, Caroline McCarthy pointed out an <a href="http://thepmn.org/Default.aspx?PageID=2537256&amp;A=SearchResult&amp;SearchID=298262&amp;ObjectID=2537256&amp;ObjectType=1" onclick="javascript:pageTracker._trackPageview('/outbound/article/thepmn.org');" target="_blank">interesting study from Pace University and the Participatory Media Network</a>.</p>
<p>What&#8217;s kind of interesting that isn&#8217;t mentioned in the original CNet article, is that the survey is made of 200 individuals who were members and consumers from the Participatory Media Network.  I take this to mean that these are individuals who already have a bias to be tech-friendly and social-media minded.</p>
<p>And yet, out of those 200 individuals aged 19-24, only 22% of them were on Twitter.</p>
<p>However, in keeping with the Morgan Stanley report, which talks about teens being on social networks, 99% of those surveyed were also on social networks.</p>
<p>And I&#8217;m sure this is all just the tip of the iceberg (<a href="http://arstechnica.com/web/news/2009/02/study-twitter-users-are-mobile-urban-and-engaged-online.ars" onclick="javascript:pageTracker._trackPageview('/outbound/article/arstechnica.com');" target="_blank">in a Pew poll conducted last year, only 19% of teens / young adults were on Twitter</a>).  In my anecdotal and non-scientific polling of friends and family this is entirely consistent.  Most teens and young adults I know aren&#8217;t on Twitter, and if they have heard of it, just don&#8217;t &#8220;get&#8221; it to any degree.</p>
<p>Even as Twitter continues to explode, one wonders how sustainable it is, if it doesn&#8217;t have the power of demographics on its side.  Or, perhaps, if it will, perhaps like Facebook, inevitably skew to an older individuals over time, <a href="http://www.techcrunch.com/2009/07/13/why-teens-arent-using-twitter/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');" target="_blank">safety issues or no</a>.</p>
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