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	<title>Deep Jive Interests &#187; Ben Parr</title>
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	<description>Thoughts on Web 2.0, Social Media, Marketing.</description>
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		<title>Teens Not Twittering? Absolutely.  Here&#8217;s the Evidence.</title>
		<link>http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/</link>
		<comments>http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/#comments</comments>
		<pubDate>Tue, 14 Jul 2009 02:13:55 +0000</pubDate>
		<dc:creator>Tony Hung</dc:creator>
				<category><![CDATA[Lifestreaming]]></category>
		<category><![CDATA[Ben Parr]]></category>
		<category><![CDATA[Caroline McCarthy]]></category>
		<category><![CDATA[CNet]]></category>
		<category><![CDATA[participatory media network]]></category>
		<category><![CDATA[Teens on Twitter]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.deepjiveinterests.com/?p=1577</guid>
		<description><![CDATA[No, I didn&#8217;t conduct the research myself, but as astutely pointed out by Ben Parr, the recent report commissioned by Morgan Stanley regarding one teen (and his friend&#8217;s) internet / technology related activities may seem the sweeping generalizations of a (&#8230;)</p><p><a href="http://www.deepjiveinterests.com/2009/07/13/teens-not-twittering-absolutely-heres-the-evidence/">Read the rest of this entry &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<p>No, I didn&#8217;t conduct<a href="http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=aG2UIb23pNQ0" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.bloomberg.com');" target="_blank"> the research </a>myself, but as <a href="http://mashable.com/2009/07/13/twitter-teenager-morgan/" onclick="javascript:pageTracker._trackPageview('/outbound/article/mashable.com');" target="_blank">astutely pointed out by Ben Parr</a>, the recent report commissioned by Morgan Stanley regarding one teen (and his friend&#8217;s) internet / technology related activities may seem the sweeping generalizations of a small group of individuals &#8230; but they do have some roots in evidence.</p>
<p>Well, that bit about teens not twittering anyway.  Earlier last month, Caroline McCarthy pointed out an <a href="http://thepmn.org/Default.aspx?PageID=2537256&amp;A=SearchResult&amp;SearchID=298262&amp;ObjectID=2537256&amp;ObjectType=1" onclick="javascript:pageTracker._trackPageview('/outbound/article/thepmn.org');" target="_blank">interesting study from Pace University and the Participatory Media Network</a>.</p>
<p>What&#8217;s kind of interesting that isn&#8217;t mentioned in the original CNet article, is that the survey is made of 200 individuals who were members and consumers from the Participatory Media Network.  I take this to mean that these are individuals who already have a bias to be tech-friendly and social-media minded.</p>
<p>And yet, out of those 200 individuals aged 19-24, only 22% of them were on Twitter.</p>
<p>However, in keeping with the Morgan Stanley report, which talks about teens being on social networks, 99% of those surveyed were also on social networks.</p>
<p>And I&#8217;m sure this is all just the tip of the iceberg (<a href="http://arstechnica.com/web/news/2009/02/study-twitter-users-are-mobile-urban-and-engaged-online.ars" onclick="javascript:pageTracker._trackPageview('/outbound/article/arstechnica.com');" target="_blank">in a Pew poll conducted last year, only 19% of teens / young adults were on Twitter</a>).  In my anecdotal and non-scientific polling of friends and family this is entirely consistent.  Most teens and young adults I know aren&#8217;t on Twitter, and if they have heard of it, just don&#8217;t &#8220;get&#8221; it to any degree.</p>
<p>Even as Twitter continues to explode, one wonders how sustainable it is, if it doesn&#8217;t have the power of demographics on its side.  Or, perhaps, if it will, perhaps like Facebook, inevitably skew to an older individuals over time, <a href="http://www.techcrunch.com/2009/07/13/why-teens-arent-using-twitter/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.techcrunch.com');" target="_blank">safety issues or no</a>.</p>
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		<title>Bing Bigger Than Digg? Twitter? Not Quite.</title>
		<link>http://www.deepjiveinterests.com/2009/07/09/bing-bigger-than-digg-twitter-not-quite/</link>
		<comments>http://www.deepjiveinterests.com/2009/07/09/bing-bigger-than-digg-twitter-not-quite/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 12:55:01 +0000</pubDate>
		<dc:creator>Tony Hung</dc:creator>
				<category><![CDATA[Bing]]></category>
		<category><![CDATA[Ben Parr]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Digg]]></category>
		<category><![CDATA[Live]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.deepjiveinterests.com/?p=1530</guid>
		<description><![CDATA[Ben Parr at Mashable says Bing, Microsoft&#8217;s latest search engine offering, is doing well.  So well, in fact, that its bigger than Digg, Twitter and CNN. But none of that matters if Bing doesn’t grow and find a way to (&#8230;)</p><p><a href="http://www.deepjiveinterests.com/2009/07/09/bing-bigger-than-digg-twitter-not-quite/">Read the rest of this entry &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<p>Ben Parr at Mashable says Bing, Microsoft&#8217;s latest search engine offering, is doing well.  So well, in fact, that its bigger than Digg, Twitter and CNN.</p>
<blockquote>
<p style="margin-bottom: 1em; margin-top: 0px; margin-right: 0px; margin-left: 0px; line-height: 1.5; text-align: justify; padding: 0px;">But none of that matters if Bing doesn’t grow and find a way to compete with <span style="white-space: nowrap;">Google<span style="white-space: nowrap;"> </span></span>. So after a month, where are we? We knew that <a style="text-decoration: none; color: #409ed3;" href="http://mashable.com/2009/06/17/bing-keeps-growing/" onclick="javascript:pageTracker._trackPageview('/outbound/article/mashable.com');">Bing was growing</a>, but the numbers being released tonight tell a tale of success, as Bing is now the 13th most visited site on the web.</p>
<p style="margin-bottom: 1em; margin-top: 0px; margin-right: 0px; margin-left: 0px; line-height: 1.5; text-align: justify; padding: 0px;">According to <a style="text-decoration: none; color: #409ed3;" href="http://compete.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/compete.com');" target="_blank">Compete.com</a>, Bing was able to amass 49.57 million unique visitors in its first month as Microsoft’s official search engine. Bing’s traffic trumps that of <a style="text-decoration: none; color: #409ed3;" href="http://mashable.com/category/digg" onclick="javascript:pageTracker._trackPageview('/outbound/article/mashable.com');">Digg</a><span style="white-space: nowrap;"> </span> (38.96 million) <a style="text-decoration: none; color: #409ed3;" href="http://mashable.com/tag/twitter" onclick="javascript:pageTracker._trackPageview('/outbound/article/mashable.com');">Twitter</a> (23 million), and <a style="text-decoration: none; color: #409ed3;" href="http://cnn.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/cnn.com');" target="_blank">CNN</a> (28.54 million). We want to stress that this focuses on U.S. visitors, since Compete does not track international visits.</p>
</blockquote>
<p style="margin-bottom: 1em; margin-top: 0px; margin-right: 0px; margin-left: 0px; line-height: 1.5; text-align: justify; padding: 0px;">The problem is that all of those stats are quite misleading without attributing the fact that Microsoft&#8217;s previous search engine, Live.com, redirects directly to Bing.com.  If you look at the stats for Live.com, you&#8217;ll notice that prior to Bing.com it hit an apogee of around 100 million visitors per month.  In fact, I&#8217;d say that since traffic for Bing is &#8220;only&#8221; at around half of what Live.com was the month prior to its debut, its probably far too early to tell how popular it actually is.</p>
<p><a href="http://siteanalytics.compete.com/bing.com+live.com+cnn.com/?metric=uv" onclick="javascript:pageTracker._trackPageview('/outbound/article/siteanalytics.compete.com');"><img src="http://grapher.compete.com/bing.com+live.com+cnn.com_uv_460.png" alt="" /></a></p>
<p style="margin-bottom: 1em; margin-top: 0px; margin-right: 0px; margin-left: 0px; line-height: 1.5; text-align: justify; padding: 0px;">Furthermore, when you take into consideration that MSN.com directly feeds into Bing (previously Live) at the top of its page (primo real estate if there ever was any), and that MSN.com is the default home page for millions of Internet Explorer home pages, its further reason to take it all with a grain of salt.</p>
<p style="margin-bottom: 1em; margin-top: 0px; margin-right: 0px; margin-left: 0px; line-height: 1.5; text-align: justify; padding: 0px;">I think the jury&#8217;s out on how popular Bing is &#8212; and with all due respect to Ben Parr,  that jury&#8217;s only due in several months I&#8217;d say.</p>
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