Category Archives: YouTube

The Truth About Viral And Social Marketing? Its All About The Sock Puppets.

Over at TechCrunch a guest poster, Dan Acker Greenburg, has revealed how the company he works for creates viral videos on YouTube. Go and read the details, but it basically boils down to marketing tricks, and less to do with the content itself.
Wait — that doesn’t do it justice.
It basically boils down to manipulating [...]

Yes, Google / YouTube Introducing In Video Ads Is A “Big Deal”

If this isn’t the biggest news item of August 22nd, it should be. I’m referring of course, to Google / YouTube introducing in video ads, which is covered in detail by Jordan McCallum (who does a good job), and the New York Times.
The gist of it is this: Google / YouTube has fastidiously avoided [...]

CONTEST: Want to Try Out The “New” RealPlayer? (I Have An Extra Invite)

Yet another contest — this time for an alpha build of RealPlayer

Speedlinks: Google, RealNetworks, YouTube, Jobs, Gates, and a Would-Be Google Killer

Lots of things happened. Here’s a quick recap.