Archive for the “Richard Edelman” category

Live @ Mesh / Day 2 @ 0932: Richard Edelman and The Future of Public Relations

by Tony Hung on May 31, 2007

Stuard MacDonald speaks to Richard Edelman  ”What is PR” Its about telling a truthful story.  It shouldn’t be categorized as spin, or the black arts.  That’s malpractice.  The best PR is coming up with a strategy that helps a company (…)

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