Category Archives: PR 2.0

Google News2.0: Adding Complexity To Stories, Plus PR’s Next Great Frontier?

As Google Blogoscoped points out, there are at least two examples of Google News commenting, and I have to say its pretty darn cool.  One of them involves how branding influences children’s choices, with the example being that the McDonald’s brand caused children to choose healthier choices just by bring wrapped up in a McDonald’s package.
The [...]

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Yet Another Botched Opportunity For a Social Media News Release (WHY? — I mean, “why?”)

I’m going to yak about Yahoo! SmartAds in a moment, but I’d just like to take a second and rant about yet another plain vanilla press release.  Right now, at the top of Techmeme, is the Yahoo Press Release for SmartAds.  Once you take a look at it, maybe you’ll do what I did, and [...]

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Digg Revolt? Oh, The Delicious Irony.

Roosters coming home to Roost, lying in your bed after you’ve made it and all that rot.

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Adobe’s Flex: The Case for a Social Media News Room

A Social Media News Room would have been really useful for the announcement of Adobe’s Flex going Open Source

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