Deep Jive Interests » Michael Eisner http://www.deepjiveinterests.com Thoughts on Web 2.0, Social Media, Marketing. Thu, 23 Dec 2010 02:51:05 +0000 en hourly 1 http://wordpress.org/?v=abc 2.5% Of Nothing Is Still Nothing — Writers Sound Reasonable in Hollywood Strike http://www.deepjiveinterests.com/2007/11/07/25-of-nothing-is-still-nothing-writers-sound-reasonable-in-hollywood-strike/ http://www.deepjiveinterests.com/2007/11/07/25-of-nothing-is-still-nothing-writers-sound-reasonable-in-hollywood-strike/#comments Wed, 07 Nov 2007 23:43:37 +0000 Tony Hung http://www.deepjiveinterests.com/2007/11/07/25-of-nothing-is-still-nothing-writers-sound-reasonable-in-hollywood-strike/

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]]> If the writers in the Hollywood strike want 2.5% of gross profits from media that is distributed digitally, I don’t see what’s got up in Michael Eisner’s “cry to Apple, peasants!” craw.  After all, he complains that new media is broke and They aren’t making any money from their new ventures.

Well, if that’s the case (and there’s evidence that’s not quite true), then unless there are other details that haven’t been breached it shouldn’t really matter.  After all, if gross profits are negative or zero, then I don’t see how giving The Writers 2.5% of nothing is really going to put a dent into things.

All it does is make Eisner and his crew look more dick-ish than they already seem to be.

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