Category Archives: Federated Media

FM Conspiracy Redux: Its All About Disclosure. Maybe.

Allen Stern over at CenterNetworks shakes up the disclosure tree (Gawd there are a lot of chestnuts up there), and asks whether or not blogs linked by a common denominator (which directly benefits everyone) such as an ad network, should actually mention, or disclose the existing relationship before pimping another blog on the same network. 
Translation: [...]

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Is There Another Federated Media “Conversation” Conspiracy?

So, this is the third posting in a day on Morgan Webb’s WebbAlert, I know, but in Allen Stern of CenterNetworks queries whether there is an FM (Federated Media) Conspiracy regarding WebbAlert.  After all, its FM sells space on WebbAlert.  And  many of the reviews of WebbAlert done by the other FM blogs are actually [...]

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How to Make Conversational Marketing “Work” (Or, A Recipe For Real Conversations)

Because what makes people question the integrity of bloggers is when they begin to question the kind of conversations they have.

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