Category Archives: Facebook Beacon

One Last Late Thought On Facebook’s Beacon Buckling Down

Funny how being just a few days blogging is like being a *weeks* late, huh? :)
Anyway, it sounds like a lot has been said about Facebook’s Beacon doing The Seemingly Right Thing by making Beacon 100% opt out, with a surprising amount being said by some of the larger mainstream media organizations.
Its late, but I [...]

Om Malik Was Right: With Facebook, Your Opt In Status Doesn’t Make A Whit Of Difference.

In the ongoing Privacy Boondogle that is Facebook, it seems some hard work by Stefan Berteau at Computer Associates has shown that with respect to Facebook’s Beacon, it really doesn’t matter what your opt in status means with respect to your data.
Om Malik queried some weeks ago when Social Ads was delivered about the possibility [...]

Now Defanged, Will Facebook’s Beacon Bring Home The Bacon?

Well, its official. Through a variety of efforts, it looks like Facebook has buckled to the perception that folks don’t like their activities being broadcast across the Facebook network. Mr. O’Neill has the details, but it sounds like that rather than automatically publishing stuff I bought, say that Dancing With The Stars Cardio [...]

If Facebook’s Beacon Crumbles, Will That Change Its Evaluation?

Looks like the movement by MoveOn and other privacy groups have really struck a chord with Facebook (Addendum: it looks like a few other organizations, such as Electronic Privacy Information Center and the Center for Digital Democracy are filing motions with the Federal Trade Commission on the basis of privacy violations, which probably has some [...]

Facebook’s Billion Dollar Evaluation Hinges On Apathy. *Our* Apathy.

Looks like the A-lister brigade is out in force against the opt-in lunacy that is Facebook Beacon. Or, so it would seem, anyway, with Doc Searls, Dave Winer, and Jason Calacanis (and a few others) making some good ol’ impassioned pleas To Do The Right Thing, as this kind of default opt-in status is [...]