Archive for the “BNP” category

The Forced Evolution of Online Advertising: Thank the BNP

by Tony Hung on August 4, 2007

Not that I really know much about the BNP than what’s mentioned in the BBC — but I suspect that improved targeting, and building in the boolean operator “NOT” into the self-serve online advertising (and full-serve too, I imagine) is (…)

Read the rest of this entry »