Archive for May, 2014

How To Stay Healthy And Carry On Blogging For Many Years!

We bloggers tend to sit at our computers far too much. If you are anything like me you will spend hours every day reading other peoples blogs and researching and writing your own blog.

Think about this for a second… when people go on long haul flights we wear special socks to prevent deep vein thrombosis. Sitting for long periods of time can literally kill you. It’s that dangerous!

So i wanted to make a quick post about what I do as a blogger to stay just a little bit healthier.

Work Standing Up

Firstly I have an ikea standing desk. It’s basically a cheap coffee table that I can sit on top of my regular desk that allows me to work standing up. Of course I don’t work standing up all day but it’s great to have the option. Next time you are sitting working on that blog post and you butt is aching think how you could continue working and be more comfortable standing.

 Install Fitbolt For Chrome

Fitbolt is a great little chrome app that prompts you every 30 minutes or so with a suggested exercise to keep you more mobile.

Each exercise only takes a minute. Some of the are done seated at your desk and some require you to stand up. The first day after I installed Fitbolt my muscules were actually aching from the exercises so I think the benefits from this little app are huge.

A word of advise though. Don’t turn it off. You have the option to dismiss the prompts if you don’t want to do anything. After the first few days I made the mistake of turning it off and I didn’t turn it on again for 1 week.

Allow yourself to dismiss it any time you don’t feel like doing it and do the exercises when you do feel like doing it. I guarantee you’ll feel better.

Eat A Healthy Diet

I’ve found that the best way to do this is have healthy food on hand that is ready to grab when you need it. When you are absorbed in writing you sometimes don’t want to stop to go and cook, or go the shops. If you are not careful you can end up eating low quality convenience food. I often found myself munching on chips or eating unhealthy sandwiches while continuing to type out a post to a deadline.

My solution was to purchase a slow cooker and make massive pots of  healthy paleo soup. During the day I keep the slow cooker on a low heat and the soup is always there ready to go. I don’t need to go to the shops and I don’t need to cook anything. This means my flow isn’t interupted and I can continue to work, by sticking to low carboydrate paleo soups I stabalise my blood sugar when helps because I don’t suffer from the post lunch fatigue that can disrupt productivity.

Take A Break

The last thing that I would advise is to try to take time outs away from the computer altogether. Getting back into the real world will make you a better blogger in the long run. That’s why I’m a short break this coming weekend to Prague. Thanks to Ally from CarryOnGuy.com I’ve streamlined my carry on luggage got everything I need in only one bag and I’ll be taking plenty of exercise when I’m there. Yeah I know I still need to spend time away from the computer on a daily basis but a weekend bread is a start. I hope to have a daily exercise regime built around my blogging life when I come back.

That’s about it. Your health is important folks. And as much as I love good writing your health is way more important than your blog. These 3 things combined have vastly improved my health and I’ll be able to carry on blogging for a good few years yet!

 

 

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The Saddleback Leather Company. Great Briefcases or Great Marketing? What’s Their Secret?

The business world is not always easy to break into.  Most companies begin with an idea, an investment, and then a fanatical amount of marketing.  Some companies find a magical product that nearly markets itself.  Other companies find success through unique marketing techniques.  Saddleback Leather Company seems to have found its magic in the combination of the two.

 

Dave’s Original Bag. Still going strong!

Saddleback Leather Company has created very expensive and popular leather briefcases thought by some to be the best leather briefcase money can buy.  They are both fashionable and durable, with one hundred year warranties.  The cases are meant to survive in a wide variety of environments and to last a lifetime.  In fact, the company is more concerned with the product than with quantity sold.  The founder seems to be very personable and has a way of connecting with potential buyers.  In spite of his wildly successful product, he still works closely with the company and releases blogs about the products. He even creates amusing YouTube videos that inadvertently address the quality of the product.  One particular video explains how to create a knockoff Saddleback bag by explaining the importance of quality leather.  Not many company founders are that personally involved with the marketing.  There is no professional marketing that can replace a down-to-earth founder with a sense of humor.

 

The Saddleback’s founder travelled the world.  He dreamt of a leather case that would last through his travels while taking on a life of its own.  His initial case was a custom creation for himself in Mexico.  The case was fashionable, durable, and had personality, which received many compliments.  This kicked off the company.  The story is both entertaining and endearing.  It also does a great job of demonstrating the outlook of the company.  Many companies claim to care for quality, but the Saddleback Leather story clearly shows what the cases were designed for.  The story itself works to market the cases in a way that no professional marketing company can.  It doesn’t hurt that there are pictures of these cases everywhere from India to underwater.


Saddleback Leather is in demand because of its quality.  The original product was created to be durable and last a lifetime.  The cases take on lives of their own as they travel with you to work or to the other side of the world.  The marketing that Saddleback Leather does works because it is very personal and down to earth.  The founder seems very approachable and modest in spite of his success.  He created a wildly successful company with fanatical followers, but chooses to talk about family and travelling when telling his story.  Saddleback Leather seems to have found the magic combination of quality product and personal marketing, and has become a great success because of it.  There are many great bags out there.  There are many companies with amazing marketing.  However, Saddleback Leather seems to have found just the right combination of product and promotion.

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