Live at Mesh 07 @ 1128h — Tom Williams and Austin Hill Keynote, Part 3
by Tony Hung on May 30, 2007
More:
- Tom Williams — there are limits social networking and the desire for control, even when its well intentioned, over the people who use social networks. The power is recognizing that people need to, and have to be allowed to, be free.
- Question: “How do you help marginalized people take advantage of these tools when they aren’t in the position to have access to these tools?” \
- Tom Williams – part of the solution is understanding the problem, but also opening up the communication architecture, whether it be blogging or not.
- Question: “If you give kids technology without instruction [didn't catch the rest]”
- Austin Hill — Just because its online doesn’t mean its Good. There are costs, dangers, and risks associated with it. Education plays a huge role in all of this and understanding what is Good and what is Bad.
- Question: “Building a social network around a cause, but the moment that it becomes a financial transaction everything changes“.
- Tom Williams – 100% of the credit card costs go to the causes to that they’ve been directed towards — and ad revenues help make it that 100%. Skepticism around good intent is cultivated when the conversation strays from what is empowered, what the results are, and what the ultimate return on that good action.
- Question: “How much should charities put towards social media?”
- Tom Williams – Make the people who are passionate the people the evangelists for your cause as a way to implement social media.
- Austin Hill – You have to give people activities that they actually want to do. Mobilizing ordinary people requires giving a sense of reward in every day things. And doing it with everyone else creates a sense that you’re doing something bigger than yourself.
- Austin Hill: As an example, he described creating a widget that turns off your PC / screensaver, and broadcast your efforts to everyone; teams can compete around the world to, essentially, save energy and power. Its a powerful way to manage power consumption (can’t remember the name of the startup).
- Tom Williams: The best change happens when we turn our screens off. ;)
- Question: “Do traditional charities see you as a threat?”
- Tom Williams – Those who think that they own the relationship will probably feel threatened.
- Question: “Can you change the world and still make a buck?”
- Austin Hill — everyone should read David Bornstein’s “How to Change The World”. Lots of examples around the world of social entrepreneurs, using capitalism and enterprise to do affect great work.
- Tom Williams — GiveMeaning.com is trying to pioneer a means to create establish real reputations so that people can separate signal from noise with respect to conversations
- Austin Hill — Gave some publicity to Standout Jobs. ;)
- Question: “Any examples for bridging local and world wide charity?”
- Tom Williams – The power is in the inspiration we can be to each other.
- Rob Hyndman — wanted to highlight CodeForGood.com … a content which allows teams to compete building a site for charities in just 24h.
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