Though this much change can’t help

Funny you should mention Alexa. Jason Calacanis, the former director of Netscape tried to “prove” Alexa was game-able precisely because valleywag also trawled up this data.

Well, it didn’t quite work.
http://www.deepjiveinterests.com/2006/11/30/wait-does-this-mean-alexas-not-wrong-or-jason-calacanis-has-no-friends/

I don’t think his “experiment” proved much, except perhaps, that its not as easy to change Alexa rankings as you think. Secondly, people who use netscape.com these days are unlikely to use netscape the browser any more than other folk — the domain and the broswer are totally different.

Third of all, it seems Netcraft isn’t perfect themselves … this was covered at slashdot over 3 years ago
http://slashdot.org/article.pl?sid=03/11/27/0044205

In fact, there’s no explanation over how it “ranks” its domains at all, as far as I can see. In fact, it ranks its own “toolbar.netcraft.com” as the #20th most trafficked site on the net. That’s ABOVE a *sub* domain of MSN. http://toolbar.netcraft.com/stats/topsites

Fourthly, take a competitor to public stats at Snapshot.compete.com, which uses a combination of a poll AND other logged stats:
http://snapshot.compete.com/netscape.com+digg.com+

And it reveals a similar trend.

Bottom line is that I don’t think anyone disputes that Netscape.com’s traffic has fallen while Digg’s is on the rise. Even Jason Calacanis. The degree is how much and how its changing.

It looks like CK Sample, the Director of Netscape has, as of earlier this afternoon, handed in his resignation from Netscape.

Actually it was last Monday, it’s in the second sentence of his blog post.

Digg: 659th.

Netscape: 330th (and still rising).

The shock! Netscape has a lot more traffic than Digg. And the numbers are going up.