March 9th, 2006 at 9:29 am
How often does it actually happen?
THe article says that by calculating the percentage payout 90M by the total revenues, its probably less than 1%.
I suppose its a relative account of things, but of course the wider question is how does Google do in actually policing click-fraud?? How well do its engineers and technology do this?? Is it getting better?? Worse? etc etc.
Since Ad-sense is the only method of revenue (the largest probably) this is a large issue.
I wonder who else will pick up on this?
January 1st, 2007 at 10:58 am | Permalink
I think people get banned far more often the 1% judging by the number of people who vent their spleen about being banned in the AdSense Help Google Group. Maybe it’s just because they’re more forceful when it comes to expressing an opinion?!